Sandra Bernstein

Partial List of Corporate
and P.R. Clients

• Financial Institutions
• Agencies
• Corporate Communications
• Film Industry
• Direct Mail
• High Tech

FINANCIAL INSTITUTIONS:

BANK OF NOVA SCOTIA: Work for employee annual report, 1993 fiscal year.

CIBC: Brochure for self-directed RSPs, 1995

CROWN LIFE INSURANCE CO.: Edit annual reports fiscal years 1985-87 (1985 won Best of Show, Stock Co. Category, North American Life Communicators Assoc.); Information Systems Department annual report; write and edit speeches for chairman and others; articles for employee newsletters; various other senior public relations tasks.

CROWNX INC: Annual report 1985 and various other assignments.

INVESTORS GROUP INC.: Contributor to annual review, fiscal 1994; "special reports" (retention marketing pieces), 1995.

PEAT MARWICK THORNE: Proposals, speeches, ghost-written articles.

ROYAL BANK OF CANADA: Articles for employee newsletter.

ROYAL TRUST CO.: Copy for brochure on proxy solicitation service; copy for 1988 and 1989 employee annual reports and for employee newsletter.

TORONTO DOMINION BANK: Articles for employee newsletter and TD Trust Insights newsletter.

AGENCIES:

THE COMMUNITECH GROUP: Copy for brochure for TELECOM CANADA.

CONCEPTS INC.: Misc. P.R. for Concepts itself;

Clients:
• BOLTON TREMBLAY FUNDS INC. Brochures for new mutual funds.
• AMERICAN EXPRESS VACATIONS (U.S.A.) Write and edit copy for book of European tours for the U.S. market, a 210-page full-colour book (1988, 1989 editions.)

SIGNY STEPHENSON ENTERPRISES: Freelance press releases, fashion industry.

CORPORATE COMMUNICATIONS:

AIRTRAIN INTERNATIONAL LTD. Media launch of 1989 tour brochure, including event organizing.

APOTEX INC.: Articles for employee newsletter; edit personnel policy manual.

BASF CANADA: Articles for employee newsletter.

DUFFLET PASTRIES INC.; GREAT COOKS: Press releases, misc. PR.

FISCAL AGENTS: Customer newsletter.

GREENWIN DEVELOPMENTS (VERDIROC HOLDINGS LIMITED): Ad copy and collaterals for real estate development, 1989.

LIVING ARTS CENTRE, Mississauga, Ontario: Marketing materials and research, 1995.

LUTE & COMPANY COMMUNICATIONS COUNSEL: Copy for SCUDDER FUNDS OF CANADA supplement, 1996.

METRO COUNCILLOR OLIVIA CHOW: Edit constituency newsletter.

ONTARIO MINISTRY OF GOVERNMENT SERVICES: Articles for internal newsletter etc.

REMAX REALTY: Copy for marketing newsletters, assigned by Personal Marketing Co. in Texas.

TELEDIRECT (PUBLICATIONS) INC.: Contributing Editor, Toronto This Summer, 1994

FILM INDUSTRY:

FUND: Script evaluation.

IMAX CORP.: Write 20-page marketing document and IMAX Filmmakers' Manual; edit business plan for proposed film.

NATIONAL FILM BOARD: Articles for marketing newsletter.

ONTARIO FILM DEVELOPMENT CORPORATION: Script evaluation; lengthy article for trade show; participant in consulting project on electronic services and imaging.

TELEFILM CANADA: Script evaluation.

TVONTARIO: Prepare lengthy documents for submission to Ont. Cabinet, 1987-88. Researcher, Money$worth show.

DIRECT MAIL:

INTERVAL HOUSE, Toronto. Gold-donor mailings, 1992, 1993 and 1995. Targets greatly exceeded.

HIGH TECH:

ARATEK: Edit software documentation for mainframe printer product.

CNCP TELECOMMUNICATIONS: Write/edit documentation, data dictionaries etc.

CROWNTEK NETWORKS INC: Rewrite product general information manual (24 pages); end-user documentation for office automation products.

IAN P. MCCALLUM AND ASSOCIATES: Market research re wireless communications, 1995.

IBM: Technical writer for major software development project for BANK OF NOVA SCOTIA, 1998.

INFOCOMM CANADA: Market research re wireless communications, 1995, 1996.

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